SleepyEgg

The Humble Bundles are now something of an institution. Indie games are bundled up, released on a cross-platform basis, and sold for whatever price you're willing to pay. None of the games are shackled by DRM, the customer support usually comes from the developers themselves, and the response from gamers has been amazing: the latest bundle has been up for around a day and has already taken in over $1 million, with over 190,000 bundles sold. That's not surprising, as the games included in the Humble Bundle 4 are universally amazing, including Super Meat Boy, Jamestown, and Shank, among others.

We talked to Richard Esguerra, whose job title is listed as "Bundle Advocate," to talk about how this latest bundle was put together, and how the ideas behind the Humble Bundles are growing.