Bing ads over 75% more likely to be clicked than Google ads
- Wednesday, 09 December 2009 18:25
A month after Bing launched in May 2009, Chitika Research reported that Bing's click-through rate (CTR) was 50 percent better than Google's. We thought this wasn't much of a big deal, as Bing was only one month old, but new data from Chitika shows that little has changed even six months after the decision engine's debut, and Microsoft is still beating the two other search giants, Yahoo and Google.
